Saturday, October 19, 2013, 9:35am
Sam Bradford is a 58.4% career passer. He's been more efficient this season – 59.5% passing, 13 touchdowns, three interceptions, 90.7 rating – but never will be known for his accuracy.
Austin stands 5-foot-8 and 176 pounds. He leads the Rams with 24 catches but is averaging only 6.6 yards per reception, meaning he's mostly getting the ball near the line of scrimmage.
The bigger targets presented by Austin Pettis (6-3, 203), tight end Jared Cook (6-5, 254) and even Chris Givens (6-0, 203) are capable of creating more favorable matchups on the perimeter than Austin, who's best suited to the slot and is smallish even for that spot.
"You can get away with those guys if you have (Drew) Brees or (Tom) Brady," the executive said. "Of course, you can get away with a lot with those guys."
Austin is one of the disappointments in this year's fantasy world, mostly because he was pretty hyped up by the team in the offseason. Then the Rams said they were keeping him under wraps in preseason games, but he's obviously yet to be unwrapped this season. According to this story, he's just not a good match with Bradford. Not a good sign for the future either.
Sunday, October 6, 2013, 9:05pm
But for one day at least -- even against Jacksonville's league-worst rush defense -- Stacy was the cure for what's ailed the Rams' running woes.
“I thought Zac did a great job today,” quarterback Sam Bradford said. “I think he showed everyone what he was about. He ran hard, he ran physical, he ran downhill. I don't think you could ask for much more from him today.”
We started to get wind of a possible change when Daryl Richardson tweeted he wasn't going to start this week. Stacy got a bulk of the practice reps and appears to have earned himself a greater workload. He did leave with an injury this week, saying he got the wind knocked out of him, but reports say he has a rib injury. Seems like he's on track to start next week, though.
Saturday, September 7, 2013, 3:57pm
For the first time in his NFL career, he has the same offensive coordinator and the same playbook. As a result, Bradford should be able to delve more into the details of the offense and be better suited to teaching it to the young skill players around him.
The Rams made a conscious effort to surround him with better talent in the offseason
Bradford is still well down our list of QBs this season, but worth keeping an eye on. Based on the talent around him, he could be a spot starter in certain matchups if you fall into QB trouble.
Isaiah Pead's night was largely a wash. On his first carry of the game, he got to the edge with purpose while picking up 9 yards. Later in the first half, he caught a dump-off pass from Sam Bradford, made a nice move to shake a defender on the sidelines, and picked up 10 yards in the process. But on the very next play, he chose to bounce a run outside instead of following his guard through the hole, which resulted in a loss of a yard instead of a potential gain. Despite starting and playing the majority of the first half, he converted his 12 touches into just 29 total yards while failing to make much of an impact. And while some of that can be blamed on the Rams' shoddy run-blocking, Daryl Richardson continues to run with more decisiveness and remains the favorite to start early in the season.
That said, there was one takeaway from Pead's night that you won't find on the stat sheet. He did a great job picking up the blitz on two separate pass plays in the first half, including on Bradford's 57-yard completion to Chris Givens in the first quarter. Seeing as how blitz pickup has been a problem for Pead this offseason, at least he shined in that area on Saturday night.
The Rams RB situation is being closely monitored by fantasy owners this preseason. At this point, it appears as if Richardson is well ahead of Pead, while Zac Stacy is an afterthought. While there is some risk here, Richardson is looking like a nice RB3 with some upside in the 6th/7th round. Pead can be had cheaply in the later rounds.
Thursday, August 15, 2013, 12:01pm
“For the first time in my career we’re going into the second year of an offense,” Rams QB Sam Bradford said after Tuesday’s late afternoon workout, attended by owner Stan Kroenke, among others. “It’s amazing how much difference it makes when you’re not having to learn an offense. I don’t think the average fan realizes what it’s like trying to learn something as opposed to fine tuning it. ”
Bradford could break out this season with a new set of weapons and some consistency at offensive coordinator.
At tight end, Rams free-agent signee Jared Cook began building his rapport with Sam Bradford during sessions in the summer. They've already connected endlessly in camp, making one believe he'll serve as Bradford's security blanket like Danny Amendola was in 2012. What the coaches also like is that when Bradford throws it, Cook catches it. "Jared has a giant receiving radius," HC Jeff Fisher said. "With Sam's accuracy, Sam can put the ball out of frame to complete it. And they work really well together."
Cook is an upside TE2, though his ADP (9.09) is high considering that he isn't all that accomplished in his career. That could change in 2013, though former Cook owners have heard this song before.
Rams GM Kevin Demoff on the team's new offensive approach:
"The goal this year is for [Sam Bradford] to be able to throw to the "open" player, and I expect that we will get meaningful contributions from all 5 WR's, the 2 TE's and the running backs. I think you could see this offense resemble an offense like the Saints where you have 4 or 5 players catch 40-50 balls but nobody who catches 70 or 80. I'm not saying that we are the Saints offense, we need to improve to become that, but more that style where anybody can be a threat on any play. I think that is where we are evolving, letting the down, distance, scheme and coverage dictate who becomes the targeted player."
This could mean that rookie Tavon Austin may be being overdrafted as the 30th WR off the board in the 7th round. We're not sure why Demoff brought up the Saints -- both Jimmy Graham and Marques Colston caught 80+ passes in 2012 and Darren Sproles chimed in with 75 after missing three games due to injury.
Saturday, July 13, 2013, 2:23pm
Good to see the young Rams getting together before training camp to get their timing down.
In the first eight games of the season, Rams QB Sam Bradford was awful in the RZ, completing 43.3 percent of his throws with 4 touchdowns and 2 interceptions for a weak passer rating of 62.5. That's abysmal.
During the bye week the Rams' offensive coaches reworked the red zone approach to come up with a better plan to achieve more positive results. It was an example of good coaching, and Bradford responded accordingly.
In the final eight games of the season, Bradford completed 67 percent of his red zone passes.... and he had 9 touchdowns and only 1 interception... his red zone passer rating in the season's second half was 101.8.
That's a big jump in performance.
Bradford ranked 25th in red zone passer rating over the first eight games. Over the last eight games Bradford ranked 9th.
Wednesday, June 19, 2013, 5:22pm
Ram QB Sam Bradford, a veteran of three offensive coordinators in three NFL seasons, will work with Brian Schottenheimer for a second consecutive season. Familiarity can be a good thing -- not just in general, but when applied to specific situations.
"There were times last year, I remember sitting in meetings, maybe [Schottenheimer] was really comfortable with a play because they had run it in the past and had success with it, but it was new to me and I wasn't as comfortable with it," Bradford said. "Now, I think we have a much better feel for each other."
We have Bradford 23rd among QBs, so in a 10-team league he likely doesn't get drafted as he's in the QB3 range. He'll be available late in drafts and with a young group of skill players around him, he should continue to improve. But he's not a week-in, week-out fantasy starter at this point.
With power back Steven Jackson gone to Atlanta, the Rams have rerouted their offense through QB Sam Bradford, loading up on speed at the skill positions and upgrading their line with tackle Jake Long's addition in free agency.
OC Brian Schottenheimer is back, marking the first time Bradford has had the same coordinator in successive NFL seasons, but so much else has changed.
"Totally different," Bradford said following practice Tuesday. "The speed that we have acquired and what we have on the outside now -- and even the inside -- it suits us more to spread it out and play more one-back this year."
The Rams added Tavon Austin, Stedman Bailey and Jared Cook at receiver and the stability of Jeff Fisher certainly helps. Over his final eight games of 2012, he averaged 238 yards and 1.6 TDs. Bradford seems primed to build on his 22-TD season from a year ago, and is an interesting QB2 pick this summer. He's a good candidate for QBBC as well.
Sunday, June 9, 2013, 6:29pm
“I expect Chris to have a great year. He works extremely hard,’’ Bradford said. “Where last year he primarily played the ‘Z’ for us, now he’s also being asked to play inside. He’s being asked to go backside and play ‘X’. He’s a really, really smart football player; he understands our offense and I think by moving him to different spots in our offense, he’ll be able to run more routes.
“There’s only so many routes you can run from one position, but when you move him to two or three different spots, you can incorporate him in the whole offense.’’
Monday, May 27, 2013, 2:10pm
It’s clear from watching that the Rams intend to be more high octane offensively. QB Sam Bradford discussed that possibility yesterday and it seemed it was very likely given the weapons that were added during the offseason.
Cook certainly looks like a dangerous, pass-catching TE, but he's been unable to put together a good fantasy season in four years in the league. The Rams may be just the fresh start that Cook needs, though it's no sure thing he'll be anything more than a spot-starter at TE.
Well, then. With Wes Welker heading to Denver, the Patriots had a hole in the slot and they filled it with the best slot receiver left on the market. Amendola isn't as durable as Welker but he should be very good in PPR formats if he can stay healthy. If the Patriots let Julian Edelman walk, it would be good for Amendola. Bump Tom Brady back up and move Aaron Hernandez and Rob Gronkowski back to their original positions (though Amendola shouldn't see quite as many targets as Welker would have). As for the Rams, it's wide open at WR. We like Chris Givens (42-698-3 as a rookie) and Brian Quick should be better with a year under his belt. Sam Bradford loses his slot receiver but gains TE Jared Cook.