Vice President Stephen Jones says the Cowboys will change their personality on offense in 2014 behind what he hopes will be dominant offensive line.
"I think you see some things that way," Jones said. "We will be running the ball more. I think our offensive line is better than it was last year and I think we ran the ball pretty well last year. I think we’ll run it better this year and I think there will be a bigger commitment to running it."
Jones said the Cowboys learned from their success at the end of last season when running back DeMarco Murray tallied the third-most rushing yards in the NFL over the last eight games en route to a Pro Bowl season. It's also not lost on Jones that the Cowboys are 11-0 all-time when Murray has 20 or more carries.
If true, this bodes well for Murray. He should benefit from OC Scott Linehan “growing the pie” offensively (i.e. more plays, and more rush attempts). His FP/touch was #14 among the top 60 running backs in 2013, so if he sees an increase from the 19.3 T/G he saw last season (and stays healthy), a top 5 season is well within reach.